A proactive campaign to align Concur with the topical media issues in order to drive brand awareness

The brief

Increase Concur’s brand profile within the SMB and Enterprise markets by aligning the company and its commentary with the key business issues that matter to its audiences.

70
pieces of coverage across Concur's different sectors
780k
estimated online coverage views from first 6 months of campaign
2k+
online social shares from first 6 months of campaign

The result

In the first six months, the campaign delivered radio, national and business coverage. The articles generated by the programme were viewed in excess of 750,000 times and drove more than 2,000 social interactions.


Want to know more?

Get in touch

We’d love to hear about your business challenges and talk about how we can help solve them.

CONTACT US