A facelift for the brand, messaging, sales materials and media relations.

The brief

Change how Dion looked, felt and spoke – make Dion known for the things it is great at.

20%
increase in inbound leads from new website
60+
pieces of coverage causing spikes in website traffic
10
pieces of top tier coverage in six months

The result

A clear, cohesive brand. A new website and sales materials that simplify what Dion offers and helps employees to stay on message. Stacks of coverage across the UK, US and Asia including the FT, The Business Times (Singapore), Risk, The Wealth Net, Financial News and Citywire. Dion won a number of industry awards including Wealth Briefing's 2015 award for best technology implementation.

Aspectus played a key role in developing our website. A combination of their digital and SEO expertise, project management skills and technical insight, coupled with their enthusiasm and flexibility to work with everything I threw at them was remarkable.

Victoria Thompson, Marketing and Communications Manager
Dion

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