Integrated campaign in the UK and Germany to drive this solar start-up towards commercialisation.

The brief

Accelerate Oxford PV’s growth and attract investment by building the company’s profile across both traditional and social media channels and educating the market on the benefits of its ground-breaking patented solar PV technology.

70+
pieces of quality coverage
1
broadcast interview
17.5%
increase in social media followers

The result

£16.8m raised during the six-month campaign. Media relationships firmly established with over 70 top-tier hits in the UK and Germany, including the Bloomberg Terminal, the Guardian and a broadcast interview with Deutschland Radio. An announcement on a manufacturing joint venture secured 20 pieces of coverage alone.

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