London, 1 September 2009 – DB3, the software development company spun out from German IT consultancy, HiSolutions, has selected Aspectus PR to handle the public relations for the launch of the company in the UK. DB3 is focused on delivering best-in-class governance, risk and compliance (GRC) software. Its flagship HiScout GRC suite is a web-based platform designed to help mid to large-sized organisations in the public and private sector implement, manage and control the growing complexity of organisational risk as well as the associated industry standards, regulation and legislation. Following the initial press launch, Aspectus PR will be running a pan-European industry analyst relations campaign for the company.

Aspectus PR worked with joint managing director of DB3 Brigitte Brun when she was at a previous company. For the launch of DB3, Brigitte wanted an agency which would understand DB3’s market and have strong relationships with the key analysts and journalists who influence it.

“It’s great to have the opportunity to work with Brigitte again. DB3 has a really unique approach to the way it does business and we are really looking forward to launching them into the media and introducing them to key industry analysts across Europe,” says Alastair Turner, managing director of Aspectus PR.

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About DB3
DB3 is a stakeholder-driven software development company spun out from German IT consultancy, HiSolutions. It is focused on delivering best-in-class governance, risk and compliance (GRC) software. DB3’s flagship HiScout GRC suite is a web-based platform designed to help mid to large-sized organisations in the public and private sector implement, manage and control the growing complexity of organisational risk as well as the associated industry standards, regulation and legislation. DB3’s products are sold through its network of channel partners. For more information on DB3 and its HiScout GRC software suite go to: www.db3.de. For purchasing HiScout in the UK go to DB3 Partner: www.commissum.com.

About Aspectus PR
Aspectus is a business-to-business PR and marketing services consultancy, with a strong background in technology, energy and financial services. Aspectus is a full-service agency offering media relations, marketing strategy, event management, market research, direct marketing and creative services. It provides targeted, intelligent, strategic and creative campaigns that push all the right buttons with the right people. For more information please go to: www.aspectuspr.com

Media contact:
Alastair Turner
Aspectus PR
T: +44 (0) 20 7487 8443
E: alastair.turner@aspectuspr.com

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