London, 1st March 2011 – Aspectus PR, the specialist business technology, energy technology and financial technology PR agency, has expanded its workforce with the appointment of Ian Chard as Head of Content. A versatile writer and former editor with more than a decade of experience serving global business and technology markets, Ian will be responsible for delivering writing projects across Aspectus PR’s rapidly expanding international client base.

“I am excited to be joining one of the industry’s most dynamic and progressive PR agencies at a time when technology and digital media continue to evolve the communications dynamic,” commented Ian Chard. “Aspectus PR has a fascinating mix of business, energy, and financial technology clients who are pioneers in their respective markets, as well as a fantastic international team imbuing a culture of innovation and success that I am proud to be a part of.”

Aspectus has a determination to deliver ideas and stories for the media that really make a difference to its clients’ PR. In a crowded media market, quality content is crucial, and Aspectus PR has a proven track record in making business news that works. This is reflected in the company’s growing client base, and its commitment to delivering original and high-quality content as it continues to harness the full potential of integrated mainstream and digital media PR.

“Ian brings a multi-disciplined skill set and has a track record of success in delivering a wide variety of complex projects for respected industry leaders,” said Alastair Turner, Managing Director, Aspectus PR. “The key to unlocking the full value of PR in today’s connected media world is to produce quality content in the first place. That’s why we have a dedicated team of writers generating great ideas and great stories that really make the difference for our clients.”

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About Aspectus PR
Aspectus is an international, business-to-business PR and marketing services consultancy specialising in financial and trading technology, energy, business services and corporate IT. As an integrated mainstream and digital communications agency, Aspectus PR provides targeted, intelligent, strategic and creative media campaigns that push all the right buttons with all the right people. For more information please go to: www.aspectuspr.com

Media contact:
Alastair Turner
Aspectus PR
T (UK): +44 (0) 20 7182 4081
T (USA): +1 (646) 274 1348
E: alastair.turner@aspectuspr.com

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